360° Approach to Real Results
View all CapabilitiesMarket Development & Positioning
We help companies identify their target audience and define their place in the market.
Website Design & Development
We design and build websites that speak to your target audiences to create loyal customers and address their wants and needs.
Digital Marketing & Lead Generation
Engage your audience through valuable content, targeted campaigns, relevant social media.
Sales & Marketing Automation
Aligning your sales and marketing efforts through the power of technology.
Home About
Our story.
Humble beginnings...
The year was 1998. Google officially launches, Apple introduced the iMac to the world, the Furby sets off a holiday buying frenzy, and Synchronicity builds its first website. 22 years later we’re all still going strong (although the Furby seems to be living out its retirement years on eBay for the most part).
The Internet has changed a lot since we got started and so have we. Long gone are the days of designing a website that simply served as an online brochure for your company and probably featured a headline that read “Welcome to our Website.”
And a process that works.
Our approach is rooted in the belief that every business is unique. Their culture, their challenges, their goals. As a result, every project we take on whether it be web design, e-commerce development, SEO, SEM, social media management, or email marketing is custom planned and built with one question always top of mind. Is what we’re doing going to move a client’s business forward?
There should be no one size fits all to this type of work. No package A, B, or C that you’re ordering off a menu.
We view our work as an investment in your business just as you view your decision to work with us an investment in yours.
Proven Strategies = Proven Results
+50%
Increase in organic traffic YoY for a manufacturing client
+1,100%
Increase in social media traffic YoY for a robotics client
+206%
Increase in new mobile users YoY for a manufacturing client
+137%
Increase in overall website traffic YoY for a manufacturing client
Even though we live in a visual world, we find the functional aspects of web design even more important. A great-looking website that doesn’t provide the right user experience means you’ve paid for something that ultimately has missed the mark. The way we access information on devices will continue to evolve and it’s our job to stay ahead of that evolution for our clients.
Randy Smith
Principal & Creative Director
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Randy Smith
Principal
Randy brings both an extensive creative and sales background to the world of digital marketing. As the founder of Synchronicity he has been rattling the foundations of traditional business methods for over 20 years and using his lifelong entrepreneurial savvy to successfully help businesses grow their sales and marketing. He is also a Billboard and international award winning musician, recording 6 albums and touring extensively throughout the US and Canada.
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Hilari Yeatts
Director of Digital Marketing
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Hilari Yeatts
Director of Digital Marketing
After graduating from Hogwarts with a defense against the dark arts degree, Hilari now leads the digital marketing team to create and deliver effective, strategic campaigns for both our own and our clients digital marketing efforts. With over 10 years of agency experience, Hilari truly understands how valuable and important client/agency relationships are.
Angela Davis
Social Media Manager
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Angela Davis
Social Media Manager
In the not-too-distant past, Angela had aspirations of creating art while sitting in an European backdrop sipping on espressos. That was short lived once bills and life became a reality. She then put her energy into marketing and advertising where she spent over 10 years in the public sector developing multi-channel campaigns. Currently, she handles social media content and strategy for our clients. Creating content that speaks to the brand story. It’s a different type of art, with a vastly opposite backdrop but her coffee game is still going strong.
Melanie Morin
Marketing Automation Manager
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Melanie Morin
Marketing Automation Manager
For over 20 years, Melanie has been creating strategic marketing initiatives to create demand and awareness while unifying marketing and sales with a common goal -- growth. While she dreamt of making it to the top of the Billboard Music charts as a singer, she has settled for embarrassing her kids by singing 90s pop hits at the top of her lungs in the school drop off line.
Jacob Ayers
Lead Front-End Coder
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Jacob Ayers
Lead Front-End Developer
Since starting his tenure with Sync as a part-time intern in 2016 Jacob has worked his way to Lead Front-End Developer where he implements visual elements that users see and interact with on web applications. Born and raised in Charlotte NC , Jacob now resides in Vermont where he spends most of his time avoiding the snow and getting asked "where are you from?" due to his southern accent.
Jessica Trippy
Content Development Lead
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Jessica Trippy
Content Development Lead
Originally from Buffalo, New York, she joins Synchronicity with more than 15 years of experience in Public Relations and Social Media Management. Jessica has spent more than a decade working in the motorsports industry, conceptualizing and executing two winning NASCAR Most Popular Driver campaigns, and is a two-time recipient of NASCAR’s PR Rep of the Year award.
Brandon Tilghman
Graphic Designer & Creative Lead
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Brandon Tilghman
Graphic Design & Creatives
Brandon graduated in 2005 from East Carolina University with a BFA in Graphic Design. With more than 15 years in creative services, Brandon has been able to work in various industries, from luxury yachts and banking to fintech and pet pharmaceuticals. He finds inspiration in Japanese culture, especially their cars and food, and hopes to one day be working remotely from atop Mt. Fuji while eating fresh sushi.
We love what we do and value the long term relationships we have built with many of our clients over the years. Are we perfect? No. Is that an achievable goal? Possibly. Let’s get to work and see what we can achieve together.
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Or simply call us @ 704-545-2868
Synchronicity
15720 Brixham Hill Ave.
Suite 300
Charlotte, NC 28277
P: 704-545-2868
15720 Brixham Hill Ave.
Suite 300
Charlotte, NC 28277
Charlotte Digital Marketing Agency Location
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