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Video Resources that help you grow.

What are User Personas?

Let’s talk about User Personas, also known as Buyer Personas. In this video, we'll cover what personas are, why they are important, and how to create them. 

The Marketer's Guide to Lead Lifecycle Stages

Lead lifecycle stages indicate a growing level of interest and help determine the messaging and content to be delivered during each phase. They serve as indicators for when to communicate to the lead and what the message should be during that time frame.

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FAQs about SEO

We get a lot of questions about Search Engine Optimization so in this video we are going to answer the most frequently asked questions we hear about SEO.

How to use Hashtags

Using the wrong hashtags can send people away from your content or to unrelated content. One of the most important things to note: are you using the right ones? We had a bit of fun with this video, shot in Vermont.

From Brand To Demand

Your branding is the map to developing each pillar of your business. For a company to succeed, you must dig deep into not only your vision but how that vision relates to and benefits your ideal customers.

INSIDER: A Marketer's Guide to Different Marketing Automation Platforms (MAPs)

Marketing automation platforms (MAPs) give marketers the ability to design, implement, and track marketing efforts with a view to what’s currently working and what is likely to work in the future.

Why We Became A Remote Agency In 2020

With the growth of telecommuting and flexible in-office hours, our employees can finally achieve that elusive work-life balance as they reclaim time that they would've spent in traffic.

8 Web Design Trends For 2021

The digital world is changing as we speak. There are always new trends, updates, and best practices. Here are 8 exciting web design trends that we can expect to see.

Communications Tips for Remote Working

Transitioning to a remote working environment can be difficult to navigate through this new normal. That said, here are a few basic communication tips to maintain a strong team environment.

Marketing Manager OR Marketing Agency?

 In this video, we will explain the difference between working with an agency versus an in-house marketing manager and where you should set your expectations. Hiring an agency can increase results and save money.

RFP: A Request For Problems

An RFP rarely identifies what problem the client is looking to solve. The better way to get the end result you want in the website design process is identify a few agencies you want to target, reach out to them individually and have a discovery call or meeting with them where you get to know one another and can share information back and forth.